IBM® SPSS® Text Analytics for Surveys

Get Greater Value from Survey Text

Transform unstructured survey data into quantitative data-without having to read text responses word for word. Specifically designed for survey text, IBM SPSS Text Analytics for Surveys is based on our powerful natural language processing (NLP) software technologies.

Business users benefit because they gain insight into people's thoughts, attitudes, and opinions-and can more easily meet their needs.

Survey analysts can provide greater value to business users and survey research clients without the drudgery and expense associated with manual coding.

Categorise Text Responses More Easily

Quantify text responses for analysis along with other survey data-quickly and consistently. IBM SPSS Text Analytics for Surveys automates the process while still allowing you to intervene manually to refine your results. You never lose control of the categorisation process.

With IBM SPSS Text Analytics for Surveys, you can:

• Identify major themes without reading responses word for word
• Distinguish between positive and negative comments
• Create categories or "code frames" more quickly
• Categorise or "code" responses more consistently
• Use pre-built categories for customer, product and employee satisfaction surveys
• Save money by eliminating or reducing your reliance on outside services
• Save time-and make results more consistent-by reusing categories in ongoing or similar surveys
• Increase satisfaction with survey results

Easier to Use

IBM SPSS Text Analytics for Surveys includes multiple new features that make it easier to move through the text categorisation process.

• Get better out-of-the-box results with pre-built Text Analysis Packages (TAPs) for customer/product/employee satisfaction surveys
• The new Project Wizard guides you step-by-step as you set up and extract concepts and create categories
• New classification and category-building techniques reduce manual work to a minimum
• The category editor helps you get more accurate results faster
• A new relevance ranking algorithm lets you see which responses best match a given category

More Versatile, More Language Options

Additional new features provide greater flexibility in analysing past, present, and future survey responses.

• Import code frames from third-party software, maximising your investment in previous survey research
• Reuse categories or code frames from current surveys in ongoing or similar surveys for greater efficiency and time-savings
• Work on surveys easily in more than a dozen languages by using new Language Weaver automated translation capabilities

Make Text Responses Count—Efficiently

With IBM SPSS Text Analytics for Surveys, you can efficiently categorise free-text responses and then integrate the results of your text analysis with other, quantifiable data. Using this desktop tool, you can:

• Quickly and consistently extract key concepts and opinions
• Create categories and then place text responses into those categories
• Refine categories
• Summarise your findings
• Export results for analysis and graphing

Easy to Use and Control

IBM SPSS Text Analytics for Surveys uses proven linguistics-based technologies that help cut through the ambiguities of human language and let you uncover patterns in the attitudes, beliefs, and opinions of others.

Manual options leave you in complete control of the process.

• Different native-language versions of IBM SPSS Text Analytics for Surveys are available for analysing English, Dutch, French, German, Japanese and Spanish survey text. analyse other languages - including Russian, Arabic, Chinese, and others - by using Language Weaver software with IBM SPSS Text Analytics for Surveys.

IBM SPSS Text Analytics for Surveys runs on the Microsoft Windows® platform. For detailed specifications, download the IBM SPSS Text Analytics for Surveys Specification Sheet. Minimum system requirements include:

• Operating system: Microsoft® Windows® XP Professional or Home, Service Pack 2 or later (32-bit) or Windows Vista® Ultimate, Enterprise, Business, Home Premium, or Home Basic (32- and 64-bit)
• Processor: Intel® Pentium®-class; 3.0 GHz recommended
• Monitor: 1024 x 768 (SVGA) resolution
• Memory: 512MB or more recommended; 1GB or more for large datasets
• Minimum free drive space: 300MB; more recommended for larger datasets
• CD-ROM drive (for installation)
• Internet Explorer 7 or later (for online help)

Harness the power of predictive analytics by enrolling in a training program from SPSS Inc. You have two options to choose from:

• Live e-learning: train online and in real time with an instructor (Live WBT)
• Live instructor training: group or individual one-on-one sessions available (Live)

IBM SPSS Text Analytics for Surveys User's Guide
Provides guidance on using the product to automate the categorising or "coding" of survey text responses.