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Oracle Corporation is the world's leading supplier of software for information management, and the world's second largest independent software company. With annual revenues of more than $8.3 billion, the company offers its database, tools, and application products, along with related consulting, education, and support services, in more than 145 countries around the world.

The Oracle Data Mining (ODM) product provides significant in-database power to customers purchasing the Oracle Database Enterprise Edition for data warehousing and business intelligence. Clementine 11 from SPSS is a complementary product that unleashes the often-untapped power of the ODM algorithms. SPSS provides powerful tools for visualization and data mining, and embeds an extensive suite of predictive analytics into the pre-existing database/ODM environment.

Data mining through ODM and SPSS Clementine 11 provides a set of algorithms that can be used to build models to find solutions to very difficult business and research problems such as fraud detection, warranty analysis, drug interaction and testing, as well as customer profitability and churn. The Clementine 11 data mining product has been used for years by data analysts and is known by a wide variety of current Oracle customers and prospects. Clementine 11 also provides greatly expanded support for ODM algorithms through its analyst-friendly user interface. Thus, pairing ODM with Clementine creates a user-friendly experience linked with the strength of Oracle’s in-database capabilities.

For more information, please contact your SPSS or Oracle representative.

SPSS:

Mike Bittner
770.329.3870
mbittner@spss.com

Oracle:

Alan Manewitz
925.984.9910
alan.manewitz@oracle.com

www.oracle.com