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Dimensions™ Service Bureau

Frequently Asked Questions

SPSS Inc.’s Dimensions Service Bureau for fully outsourced online survey hosting provides you with all that you need to conduct online survey research. We offer your organization a full range of services. You can use your own sample or we can provide it to you. Simply put, you give us the questionnaire and we’ll give you the results.

The following questions provide detailed information about our Dimensions Service Bureau product. For more general information regarding ASP, MSP, or our Service Bureau product, please visit the SPSS Online Services main home page

What are the benefits of online research?

Online research offers greater access and a substantial time and cost savings over phone, in-person, and mail data collection methods. You can also more quickly receive results with online research.

What sample sizes do you recommend?

You can collect any desired sample size (based on costs and timing parameters). We recommend, however, that you use sample sizes of 1,000 to 1,500 due to the greater cost and timing efficiencies realized when using larger sample sizes. Additionally, larger sample sizes result in more robust datasets for analysis.

Will the quality of graphics accurately represent my concept, product, or advertising?

With the assistance of several major clients who extensively use graphics in their online research, SPSS has spent the past two years developing "best-in-class" graphic capabilities. We continue to invest in R&D in this area to ensure we maintain our high-quality standards. A caveat: graphics quality largely depends on the original image and the end-user's equipment.

What are some of the financial benefits that online surveys offer?

Typically, savings can be up to 50 percent in online data collection versus traditional methods. Savings are in part because online surveys do not have the printing, mailing, interview, or data entry costs associated with telephone and paper surveys.

How long does it take to conduct an online survey?

As with all quantitative research, timing depends on many variables. Most projects, however, can be completed in less time than it takes to conduct phone, in-person, and mail studies.

What software do you use to conduct online surveys?

We use powerful survey tools based on SPSS Dimensions technology, a full-service platform that supports the entire survey research process. In particular, we use mrInterview™, advanced software for online survey creation. mrInterview also gives you the ability to view your survey data in real time.

Do you have the ability to conduct multilingual surveys?

Yes. We can develop questionnaires incorporating more than one language-including Chinese, Japanese, and other double-byte languages.

My survey is very long. Can respondents take a break and then return to complete the survey at a later time?

Yes. Respondents can log off of a survey, log in again, and return to the survey at the exact page where they left off. This enables respondents to finish the survey at their leisure and helps improve completion rates.

What kind of experience does your staff have with survey research and online surveys?

Our staff has numerous years of professional research experience from both the client and supplier perspectives. Staff members have experience programming a wide range of online survey projects, including:


Can we prevent respondents from submitting a page if they haven't answered all the questions?

Yes.

Do you have a question or survey template library we can access? Can we customize it?

Our Services group can help you build-and customize-a template library.

Can you program any advanced statistical techniques that require a dynamic/fluid survey experience?

Yes. We currently offer discrete choice modeling, a type of conjoint analysis.

Can we view the results of our survey as the responses come in? How much does this cost?

Yes. Our online reporting tool, Survey Results, enables you to view survey data in real time through a secure Web site. This service is provided free of charge with Dimensions Service Bureau projects.

Can we have some preliminary crosstabs? How much does this cost?

You can run frequencies, filters, and crosstabs on survey data in real-time. We provide this service free of charge.

Can I use my own sample?

Yes. You may use your own sample or bring sample from another provider. Additionally, we have experience in working with a variety of sample providers and are able to assist you in your choice.

Do you have an ASP?

Yes. Dimensions ASP (application service provider) provides the infrastructure (directly or indirectly) and software for you to access through a browser-based connection.

Do you have an MSP?

Yes. Dimensions MSP (managed service provider) provides you with a dedicated infrastructure which can be customized to suit your organization’s needs. We take care of all the setup and infrastructure management, freeing you to concentrate on research.

Which of the following capabilities do you offer?

ScenarioAnswer
Create quota groupsYes
Enable a start and re-start functionYes
Program complex skip patternsYes
Set parameters around numeric entriesYes
Rotate questions or a specific group of questionsYes
Rotate answers or choices in a questionYes
Rotate answers in the same order previously rotated or displayedYes
Insert the answer to the previous question into another questionYes
Rank order items and prevent duplicate ratingsYes
Display a constant sumYes
Display pictures in a questionYes
Display answers and choices horizontally and verticallyYes
Play audio and video as part of the surveyYes
Prevent respondents from going to a previously submitted pageYes
Prevent multiple entries by the same respondentYes
Use your custom "look and feel" or brandingYes
Create unique hyperlinks for each respondentYes
Ensure security through password protectionYes
Program custom error messagesYes
Program surveys in non-English languagesYes

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