This two-day course covers the necessary insights and skills for using SPSS Model Builder, SPSS’ analytical client application for building predictive customer behavior models. After this course you will be able to build, assess and publish models using (parameterized) scenarios configured by the data mining expert.
This course is intended for marketing analysts, data mining experts and implementation consultants.
Knowledge of the concepts of predictive analytics as well as basic knowledge of statistics are expected.
Predictive Analytics
can make your organization
more
successful
Meer informatie