The SPSS Insight Awards were established to provide organizations with a forum for recognition and an opportunity to share success from SPSS software with others.
We are currently accepting applications for the 2008 Directions Insight Awards. Click here for a complete list of rules and prizes
Past winners of the SPSS Insight Awards include:
Apartment Investment and Management Company (Aimco) - HR Talent team was recognized with an Individual Achievement Award. Aimco, one of the nation's largest owners and operators of apartment communities, uses SPSS software to predict turnover by identifying employee segments at risk of departure. Using SPSS, Aimco is addressing turnover and associated costs more effectively and efficiently.
Credilogros Cía Financiera S.A., a credit and financial services company based in Buenos Aires, Argentina, was recognized for achievement in Fraud Detection & Risk Management. The organization uses SPSS technology to make real-time risk assessments with customers at different point of sales by using SPSS data mining technology as a decision engine – combining credit bureau information and Credilogros' scorecards. With SPSS, Credilogros Cía Financiera S.A. reduced delinquency on loan repayments by 20 percent.
Michigan State University Data Analysis Group was recognized for achievement in Academic and Scientific Research. The university used SPSS to create a custom project library with biological terms and a set of categories to classify students’ responses – yielding 90 percent classification accuracy.
Hewitt Associates,a leading global human resources service company that uses SPSS survey software to dramatically improve quality, efficiency and customer value delivered to its Fortune 500 clients, was recognized for achievement in Enterprise Feedback Management. During the initial testing, Hewitt reduced turnaround time by nearly 80 percent, leading clients to a more effective application of human capital measurement for decision making.
Globe Life and Accident Insurance Company, which produces more than 3.3 million insurance policies, was recognized for achievement in Marketing Effectiveness. With data mining technology from SPSS, Globe Life developed a predictive model that identifies households most likely to respond favorably to its juvenile life insurance policy offers. The insurance company is now able to cost-effectively mail more offers to better-qualified prospects and, as a result, has increased sales of this policy by 80 percent.
MetLife Auto & Home, one of the nation's leading personal lines property and casualty insurance companies insuring over 3.8 million autos and homes, was recognized for their achievement in Text Mining. The implementation has helped MetLife Auto & Home improve claim handling processes by enhancing business knowledge-based systems with the power of SPSS predictive analytics.
Cablecom, a Swiss cable television operator, was recognized for their achievement in Data Mining. In order to improve churn detection, Cablecom implemented SPSS to intelligently combine direct marketing and surveys to enhance traditional data mining techniques. Cablecom used SPSS to achieve a 100 percent improvement in churn detection.
Crystal Lake (Ill.) School District 47, a K-8 school district, was recognized for their work in Data Analysis and Research. With the support of SPSS technology, the school district analyzes data in the district to examine students' academic growth. SPSS has enabled the district to get an accurate and compelling picture of how students are performing.
GfK Custom Research Worldwide, which is part of the GfK Group, the fourth-largest market research company in the world, was recognized for its work in Market Research. With SPSS, the full-service research firm is able to immediately access data, expand business opportunities and reduce development time and costs for users around the world.
Marc Ecko Enterprises, a full-scale global fashion and lifestyle company was recognized for their work in Business Intelligence. The company developed a standard set of reports and metrics used to evaluate performance of key business units to manage and track performance across its wholesale divisions, and provide insight into retail brand performance and product trends.
Churchill Downs, Inc. was recognized with the first ever Individual Achievement award. This award recognizes an individual who has shown dedication to their company and to SPSS technology. Shah has helped Churchill Downs analyze the most effective methods for optimizing customer relationships through use of SPSS software.
Yamagata Bank, Ltd., a regional Japanese bank, was recognized for their achievement in Data Mining. Yamagata Bank developed an SPSS-based credit risk model for assessing housing loan applications. The implementation has streamlined credit operations, significantly cut assessment time and increased customer satisfaction.
Community Empower, a homeownership counseling network, was recognized for their work in Data Analysis and Research. Community Empower uses SPSS predictive analytic software to compare the effect of hundreds of credit criteria against a known dataset of creditworthy customers. This analysis established which credit behaviors will harm or help a customer when qualifying for a loan.
Design Forum, a retail design and strategy firm, was recognized for their work in Market Research. With the support of SPSS technology, Design Forum was able to understand the important attributes of each consumer and tailor each project to the specific needs of that consumer.
Chase-Pitkin Home & Garden, a home improvement chain, was recognized for their work in Business Intelligence. After implementing SPSS software, the company dramatically reduced inventory shrink, increased corporate-wide visibility of store data, and improved supply-chain practices.
GAGA Digital Brain, a division of Japan’s largest movie distributor, was presented with the SPSS Insight Awards grand prize for using SPSS predictive analytics to create a new methodology for forecasting the success of Hollywood movies in Japan. GAGA Digital Brain developed a Web-based system called Advanced Data Analysis on the Market (ADAM), which provides moviegoers with movie recommendations and gathers information about their movie preferences from hundreds of weekly questionnaires about new movies.
With the successful deployment of ADAM, GAGA is able to predict the likely success of a new Hollywood movie in the Japanese market and is expecting a 9.4 percent increase in company sales and an 18.1 percent increase in return on equity in the 2003/2004 financial year. In addition, GAGA Digital Brain Inc. has created a new market segment and established the company as the first organization in Japan specializing in research and marketing services for moviegoers.
Sequoia Hospital, California’s oldest district hospital, for improving patient care with the use of SPSS software. The cardiac surgery team at Sequoia Hospital has relied on SPSS statistical software and its modules for clinical data analysis and management since 2000. By recording patients’ information and treatments in SPSS, doctors learn from the past and are better equipped to administer the most effective treatment.
Recruit Company Ltd., a leading human resources recruitment company based in Japan, uses SPSS data mining and text mining technologies to better understand what motivates employers to hire mid-level candidates. Recruit Company Ltd used SPSS to dissect resumes of applicants, and analyze the text of each resume, in order to identify trends across candidates. Recruit Company used SPSS technology to identify the key terms that distinguish candidates, and what common denominators existed among those candidates selected for employment. With SPSS predictive analytics, Recruitment Company recruiters could better understand the terms that help HR managers to select appropriate candidates.
Interscope Inc., a market research firm based in Japan uses Clementine to support a product pricing and profit optimization methodology called Virtual Retail Conjoint (VRC). VRC is an integrated research framework that enables product and brand managers to answer pricing questions to gain better marketing positioning. For example a sales representatives, can enter scenarios such as the impact of increasing price by one percent; or can price reduction compensate the weakness of a brand.
Save Mart Supermarkets, based in Modesto, CA, first used SPSS technology as a Y2K solution to reproduce an existing non-compliant weekly performance report. Today, the solution has evolved into a tool that has added dollars to the bottom line by changing the way Save Mart looks at their business; it also supports strategic and tactical business decisions. Every facet of the organization, from finance, to operations, to accounting, to merchandising, has been positively affected by the implementation of this SPSS analytic solution. Examples of improved efficiencies include a reduction in the time it takes to compute projections (reduced from 20-24 hours to two hours), and a year-end process in the benefits department was reduced from 400 hours to eight hours. The solution has played a large part in keeping Save Mart ahead of their competition.
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