In-depth customer understanding is critical to business success. Our data mining courses provide the conceptual and practical knowledge you need to accurately track and predict customer behaviour. From the fundamentals of analytical customer relationship management to using IBM SPSS Modeler* for customer analysis, you'll find topics that can help you develop plans for maximising customer value.
If you want to become an expert in data mining, these courses are for you:
*IBM SPSS Modeler formerly known as PASW Modeler / Clementine.
IBM SPSS Text Analytics formerly known as PASW Text Analytics / Text Mining for Clementine
"Complex concepts were explained in a very clear and easily understandable way."
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