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This is a dated announcement. The material in this announcement could be superceded by more current announcements.

Forbes Magazine Ranks SPSS No. 77 Among 200 Best Small Companies in America

CHICAGO, 11/02/00 —

For the third time in the company’s history, SPSS Inc. (Nasdaq: SPSS) was ranked as one of the nation’s “200 Best Small Companies” by Forbes magazine. The inclusion of SPSS in this group of successful companies confirms the company’s leadership in providing analytical solutions for organizations to develop more profitable customer relationships.

SPSS placed No. 77 in Forbes 200 Best Small Companies in America, according to the Nov. 1 issue. The article states, “What does it take to be the best? To begin with, solid results – five years of consistent sales and earnings-per-share growth; four consecutive quarters of net income surpassing $1 million.”

The SPSS ranking is based on its average of 31 percent return on equity over the past five years. “This ranking is another milestone for SPSS.” said Jack Noonan, SPSS president and CEO. “What’s even more exciting are the possibilities for the future. Over the last few years, we have seen increased interest our analytical solutions, demonstrated by revenue growth in the 70-90 percent range. This puts SPSS is in the prime position to deliver more growth and value – both to our customers and to our shareholders.”

SPSS Awards

This is SPSS’ third appearance on the Forbes list, the first in 1997. In addition to the Forbes recognition, SPSS was just named to Working Mother magazine’s 100 Best Companies for Working Mothers. The company also placed No. 16 on the 1999 Softletter 100, which ranks the top 100 personal computer software companies in the United States; and No. 115 in the 1999 Software 500, a ranking of the world’s largest software vendors by Software Magazine.

About SPSS Inc.

SPSS Inc. enables organizations to develop more profitable customer relationships by providing analytical solutions that discover what customers want and predict what they will do. The company delivers analytical solutions at the intersection of customer relationship management and business intelligence. SPSS analytical solutions integrate and analyze market, customer and operational data in key vertical markets worldwide including: telecommunications, health care, banking, finance, insurance, manufacturing, retail, consumer packaged goods, market research and the public sector.

Headquartered in Chicago, SPSS has more than 40 offices, over 1000 employees and 1999 revenues of $142 million. The company also has won the following awards: No. 77 on Forbes 2000 list of the “200 best small companies” and as the 22nd most profitable company on the Nasdaq exchange by Equities magazine; 1999 World Class Solution award in business intelligence and named “best decision support system for business intelligence” in the 1999 RealWare award competition; No. 14 in DM Review's 1999 Data Warehouse Top 100; placed No. 16 on the 2000 Soft·letter 100, a ranking of the top 100 personal computer software companies in the United States; and No. 115 in the 2000 Software 500, a ranking of the world's largest software vendors by Software Magazine; listed on Working Mother magazine’s 100 Best Companies for Working Mothers for 2000. For more information, visit www.spss.com .